You are a great coach. Now build the business that proves it.
For coaches who are done waiting for referrals. You feel stuck, and you know you need to build your own path. Over six months, we build a plan that actually works for you.
A 6-month business development coaching program
Enrollment opens December 1.
WHO IS THIS FOR
You did the training. Nobody prepared you for the entrepreneur part.
Coach training teaches you to hold a powerful conversation. It doesn't teach you how to run a business, find your clients or handle what comes up when it's all on you.
You're a trained coach with real clients behind you.
Your income comes in waves. A full month, then two quiet ones.
Most of your clients found you through people you already knew, and that list is running out.
You know you need a plan. You just don't know where to start, or where to put your time.
The stories that keep good coaches stuck.
"I just want to help people."
You can help a lot of people. First, we get clear on who your audience really is, so you know how to support them and people know exactly who to refer to you.
"I’m not a business person.”
You became a coach to coach. Running the business feels like a different job, so it keeps getting pushed to next week.
“Am I worth that much?”
So the price drops to avoid a no. Then the calendar fills with work that can't sustain you.
"There are already so many coaches.”
There are. None of them are you. The people you're meant to work with are looking for exactly what you bring.
"I hate selling."
So the discovery call gets put off, the follow-up never goes out, and the interested person quietly moves on.
"I’ll figure out the money later.”
No income goal, no math on hours, no idea how many clients it takes. Hard to hit a number you never set.
"I’m not sure where to market”
So you try a little of everything, or nothing at all. The real question is where to focus your time and energy in a way that feels like you and reaches the people you want to help.
"Once I’m more ready…”
One more course, one more certificate. Waiting to feel ready is the most expensive habit in this business.
You're not the only one. The research says so.
The Approach
Your Plan. My Guidance and expertise.
You don't need another quick-fix program. You tell your clients they already have the answers. So do you. You have the ability, the skills and the instincts. What you need is a coach.
This program is built around one outcome. Every coach walks away with a plan that works for them. Your energy, your audience, your hours, your income goal.
There are a few things every coaching business needs. Clear positioning. A price that works. A way to reach the right people. A real sales conversation. We get those in place, then shape everything else around you.
We start inside.
Name the doubt
Break the resistance
Tell your story
Rewrite your money story
Do a few things really well.
Choose your focus
Commit to a few key moves
Give them real time
Let go of the rest
Built it to fit your life.
Get clear on your audience
Price for the result you create
Shape your business around your life
Leave with a plan you'll actually follow
Twelve sessions. One business that works for you.
What we will cover
Sessions 1-2: Let Go
What's really holding you back
Self-doubt, resistance, the stories you tell yourself and your relationship with money.
Sessions 3-4: Clarity
Who you coach & what you solve
Your audience, their pain points and whether they can afford you. Then saying it clearly in one sentence.
Session 5: Offer
Packages and pricing
Move from selling sessions to selling outcomes, at a price that reflects the result.
Session 6: Financials
Your time and money math
Your income goal, the hours you want to work and what it takes to close the gap.
Session 7-8: Marketing
Where to focus your time
Associations, speaking, social, a newsletter, a lead magnet. Choose the one that fits you.
Session 9: Sales
The conversation itself
Discovery calls, saying your price out loud, handling "let me think about it," and following up.
Session 10: Experience
Your end-to-end client journey
How someone finds you, signs on, works with you and refers you.
Session 11: Review
What’s working for you
Look back at your outreach, conversations and clients. Keep what's working, change what isn't.
Session 12: Level Up
Your plan in motion
Leave with a written plan built for you, plus the first action you'll take and how you'll keep moving.
What’s included
Six months of live work, together.
12 live group coaching sessions. 90 minutes each, once a month over six months.
Accountability between sessions. After each session, you complete and submit an action step, so your plan gets built as you go and nothing stalls.
Monthly office hours. A separate, open hour each month. Drop in with any question or whatever is in your way.
A personal intake assessment. Done before your first session, so we start from where you really are.
A full library of templates. Ready-to-use tools to help you build as you go.
A community of coaches. People building their businesses right alongside you.
Your own plan. You walk away with a written plan that works for you and can grow and change as you and your business do.
A weekend workshop gives you ideas. Six months gives you time to use them. Things change and shift as you build. Your clients change. Your confidence changes. You change.
Six months means you have support through all of it, and the plan you leave with is built on what really happened, not what you guessed on day one.
Why six months?
Because you’re going to grow.
Enrollment opens December 1
Curious? Let's talk for 15 minutes.
Book a quick call to see if the program fits where you are, and I'll add you to the list. Or join the waitlist and you'll hear first when enrollment opens.
Hi, I’m Lisa Tarkington
Over the years I've watched so many brilliant coaches miss the chance to help people the way they want to. Not because they aren't good. Because nobody taught them how to run the business.
That's what I want to help you change. I'm an Associate Certified Coach through the International Coaching Federation, Co-Active trained, keynote speaker and workshop facilitator, and I built my own business development system from scratch. I run it every week. Now I want to help you build yours.
Organizations that have brought Lisa in include for coaching include GloSpa, BeAlive, Feathr, McIvor Marketing, Pleune Service Company, Ritsema and more.
This is for you if…
You're a trained coach and you've worked with real clients
You're ready to look honestly at what's in the way
You want to build your business yourself, with real support
You want a plan that fits your life, not a copy of someone else's
This isn’t for you if…
You haven't started coach training yet
You want someone to build your business for you
You want a one-size-fits-all formula to copy and paste
Questions
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Plan for the live sessions (90 minutes), the monthly coaching call (60 minutes but always optional) and a few hours a week building your plan between sessions.
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All sessions will be recorded.
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No. You do need to be trained as a coach and working with a few clients, so you have real experience to build on.
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Not at all. You'll hear first when enrollment opens on December 1. Decide then, or book a 15-minute call anytime to talk it through.
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This program starts in February and ends in July
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Every group session is at 1 p.m. Eastern. Dates for each month are shared before that month begins, so you can plan ahead.
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The group coaching program is $2,500 or two payments of $1,350.
You can't say "let's go" until you let go.
Enrollment opens December 1. Get on the list.
Rather talk first? Book a 15-minute call.
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